Eric Watson
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  • Franklin, TN
  • United States
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Latest Activity

Eric Watson added a discussion to the group Marketing Ideas
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Automotive Sub-Prime / Near Prime Trigger Data Lead system, our clients have response rates over 10% cost per sold unit less than $225! We also feature lender backed Pre-Approval sales.888-499-0384

Saturation Mail, Black Book Mail events and much more! we are a Data Marketing based company that really knows Automotive mail.22 years experience7 years in business.Over 400 Dealer clientsReferences availableResellers needed in Select markets nationwide!VERY competitive prices! see more at www.maillistusa.com 888-499-0384See More
Apr 29, 2011
Eric Watson added a discussion to the group Non-Prime Lending
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Automotive Sub-Prime / Near Prime Trigger Data Lead system, our clients have response rates over 10% cost per sold unit less than $225! We also feature lender backed Pre-Approval sales.888-499-0384

Saturation Mail, Black Book Mail events and much more! we are a Data Marketing based company that really knows Automotive mail.22 years experience7 years in business.Over 400 Dealer clientsReferences availableResellers needed in Select markets nationwide!VERY competitive prices! see more at www.maillistusa.com 888-499-0384See More
Apr 29, 2011
Chris A. Goodman and Eric Watson are now friends
Sep 28, 2010
Eric Watson added a discussion to the group Non-Prime Lending
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My Two Cents on Non-Prime Marketing

For about 3 years now I have been setting stores up nationwide for daily fulfillment of trigger leads.   I want to share some of my experience from working with over four hundred stores and clear up some of the misconceptions some people may have around this product.Trigger leads are not leads; they are data records of customers based on certain pre- determined credit criteria.   They have had an inquiry from a dealership on their credit the day prior based on the client code on the credit…See More
Mar 16, 2010
Eric Watson is now friends with Marcie Belles and Pat DeFilippo
Jan 4, 2010
Eric Watson and Audrina Thompson are now friends
Nov 6, 2009
Eric Watson replied to Eric Watson's discussion Turn Key auto and mortgage Trigger Leads, Equifax and T/U online hosted daily trigger fulfillment program in the group Non-Prime Lending
"Yes we do for auto, on mortgage the broker must provide proof of permissible purpose."
Aug 20, 2009
Rob Hagen replied to Eric Watson's discussion Turn Key auto and mortgage Trigger Leads, Equifax and T/U online hosted daily trigger fulfillment program. Agencies and marketing companies add this high response tool to your services today! in the group Non-Prime Lending
"To do a pre approval mailer, you need to offer a firm offer of credit. Do you have a lender backing your program?"
Aug 20, 2009
Eric Watson added a discussion to the group Non-Prime Lending
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Turn Key auto and mortgage Trigger Leads, Equifax and T/U online hosted daily trigger fulfillment program. Agencies and marketing companies add this high response tool to your services today!

If you are familiar with auto or mortgage credit inquiry leads the know that they work great, we consistently see a 6 -8 % response rate on 560-700 credit scores, the hard part is fulfilling the orders.we have opened up our quick data robot for anyone to brand themselves, we process data from the most used data sources automatically so you only have a short list of task in a morning order then the rest of the process is automated including:1 list download2 List distribution3 Adding variable…See More
Aug 20, 2009
Eric Watson commented on JJ Hornblass's blog post Score One for Leucadia
"I worked for Lucadia in the 90's under American Investment Bank in non-Prime auto finance. they are a brilliant group of investors, they will make a boat load of $ on Americredit and in this environment."
Aug 17, 2009
Eric Watson replied to Eric Watson's discussion 7% response rate 550-720 FICO scores! We need distributors for this product! in the group Marketing Ideas
"We use credit bureau data, I extract files based on the inquiry status, and only clients with an auto dealer inquiry on their file from the previous days or weekend are pulled. Our research shows less than 20% of customers in the 520 to 680 FICO…"
Jun 16, 2009
JJ Hornblass replied to Eric Watson's discussion 7% response rate 550-720 FICO scores! We need distributors for this product! in the group Marketing Ideas
"Eric, help me understand this. How is your product different from a bureau?"
Jun 16, 2009
Eric Watson added a discussion to the group Marketing Ideas
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7% response rate 550-720 FICO scores! We need distributors for this product!

We manage fulfillment for auto credit trigger leads for multiple agencies that resell to dealers,We have a private permissible purpose file we pull from and software that automates the daily data management.I am looking for more sales channels,this product is best sold as a add on to other programs.We consistently get a 5 to 8% response rate on our trigger mail and dealers close between 1 and 1.5% of gross leads.Our retail price per lead to dealer is around $4 to $5 each for Credit qualafied…See More
Jun 4, 2009
Eric Watson updated their profile photo
Jun 4, 2009
Eric Watson joined Marcie Belles's group
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Marketing Ideas

This group is dedicated to creative discussion about innovative marketing initiatives.
Jun 4, 2009
Eric Watson left a comment for Ann Childress
"Ann Call me tomorrow, I have a few things in the works and Memphis should be a great market. 615-823-7295"
May 6, 2009

Profile Information

First & Last Name
Eric Watson
Corporate Title
President
Company
B to B Capital Advisory & Brokerage, DealerCap.com auto finance
Company Description
Auto loan advisory, brokerage and cross sales of lender branded direct marketing to from finance companies to dealers alos Owner of Quick Data Robot qrdllc.com credit data managment for mortgage and auto credit inquirey data.
City, ST
franklin, tn

Comment Wall (2 comments)

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At 2:24pm on October 6, 2010, Glenn S. Gottfried, CPA, CVLE said…
Eric,

It is my hope that 2010 ends well for you, your organization and our industry. I would like to introduce you to my company, GripFin, which provides advisory and investment services to auto portfolio originators, sellers and buyers of all sizes and credit spectrums. I would appreciate your visiting my profile and inviting me to become your friend. Thanks, Glenn Gottfried, CEO, GripFin, Inc. (gripfin.com).
At 5:40pm on May 6, 2009, Ann Childress said…
Sorry it took so long. But yes I would be interested in anything that you get going in this area. David isn't really doing much at this time. Currently working for a company that handles Chrysler Service Contract and Mopar Accessories.
 
 
 

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