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Projected 2024 SAAR of 15.8M outpaces expectations 

December light-vehicle sales SAAR estimated at 16.5M units  

Ash SavagebyAsh Savage
December 18, 2024
in Sales & Marketing
Reading Time: 3 mins read
0

Fourth-quarter sales jumped in the new- and used-vehicle markets, with both sectors outpacing levels reported a year ago as supply varies.  “Going into 2025, one key question for the market is whether the recent sales gains reflect true changes in consumer vehicle demand, likely from improved vehicle affordability, or is the market looking at … […]

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Tags: Cox AutomotiveNew-vehicle SAARPremiumretail salesSAARsupplyused retail SAAR
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