Building and retaining customer loyalty in the digital age
Technology is playing a more prominent role in auto financing as car buyers increasingly look for lenders to provide digital ...
Tag: state national
The Unexpected Effects of a Shrinking Sedan Inventory
The butterfly effect is the idea that what seems like a small change in a system can lead to larger ...
How Personalization Leads to a Better Borrower Experience
Welcome to the personalization revolution. Generic campaigns and mass-market offers are approaching obsolescence as marketers in all industries, including financial ...
State National Companies Signs On as Customer Experience Partner for Auto Finance Excellence
Auto Finance Excellence, a sister service of Auto Finance News, is proud to announce State National Companies as the official ...
How to Connect With Car Buyers of All Ages
From the January issue: Aligning customer experience initiatives with the proper demographic is essential for lenders, and there are ways to ...
