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Powersports OEM incentives rise as industry maintains pricing discipline

Johnnie Martinez II

Promotional activity in the U.S. powersports market remained consistent year over year in March, with manufacturers increasing incentives on 2026 model-year units.  Polaris and BRP increased incentives on 2026 models, particularly in side-by-sides and ATVs, while also enhancing some offers and financing on 2025 units, according to a March 17 BMO Capital Markets research note. Yamaha and Honda added or expanded rebates, while Kawasaki scaled back at least […]

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